©2019 by The Authentic Business Community (ABC).

Netcaring (vs. Networking)

The traditional idea of "networking" can be disingenuous. It often feels like a chore. You "have" to keep in touch with your network otherwise they won't remember you.

It can fall into an energetic space of "I'm only connecting because I hope you will do something for me."

Instead, ABC is all about "netcaring" -- connecting with others from a genuine spirit of enjoying something specific about them. When we reach out from joy, then caring naturally comes forth.


We'll get better at it as we practice. Eventually, it'll replace all of our "networking" and we'll do it because we enjoy netcaring!

The aim is that all of the referrals we make in ABC will arise from a space of netcaring.